Accessibility Statement

We believe that everyone, regardless of ability, device, or the assistive technology they use, should be able to browse our online store, find the products they are looking for, and complete a purchase without unnecessary barriers. Accessibility is an ongoing commitment for us, not a one-time project, and we continue to invest time and resources into identifying and removing obstacles that could prevent any visitor from using our site comfortably.

Our commitment

We are committed to providing a website that is accessible to the widest possible audience, including people who use screen readers, screen magnification, voice recognition software, switch devices, or keyboard-only navigation. This commitment extends to every page of our store, from browsing and product pages through to checkout.

Conformance status

We aim to conform to the Web Content Accessibility Guidelines (WCAG) 2.1 at Level AA. These guidelines are the internationally recognized standard for making web content more accessible to people with a wide range of disabilities, including visual, auditory, physical, speech, cognitive, language, learning, and neurological limitations. Conformance with WCAG 2.1 Level AA is our ongoing goal, and we treat it as a benchmark for reviewing and improving our website rather than a status we consider permanently achieved. As standards, technology, and our own store evolve, we continually reassess and refine our approach so that our level of accessibility keeps improving over time.

Measures we take

To support accessibility, we have implemented a range of measures across the design and technical structure of our site, including:

  • Meaningful alternative text for images, so that the content and function of visual elements can be understood by people using screen readers or other assistive technology.
  • Sufficient colour contrast and scalable text, making it easier to read page content for visitors with low vision or colour perception differences, and allowing text to be resized without loss of content or functionality.
  • Keyboard operability, ensuring that key interactions on the site can be accessed and operated without requiring the use of a mouse or other pointing device.
  • Clear structure and plain language, using logical headings, consistent navigation, and straightforward wording so that content is easier to follow and understand.

We review these measures on an ongoing basis as we update our store, add new features, or change how content is presented, with the goal of maintaining and improving accessibility over time rather than treating it as a fixed, completed task.

Limitations

Despite our ongoing efforts, some parts of our website may not yet be fully accessible. This can be due to the nature of certain content, third-party tools or embedded features, or areas of the site that have not yet been reviewed or updated. If you come across any content or functionality that you believe is not accessible, we welcome you to let us know so that we can look into it.

Reporting accessibility issues

If you encounter any barriers while using our website, or if you need content provided in an accessible format, please contact us using the details below. We take accessibility feedback seriously, and we will work to address reported issues and respond to your request as promptly as we reasonably can.

When contacting us about an accessibility issue, it helps if you can describe the specific page or feature you were trying to use, the assistive technology or browser you were using (if applicable), and the nature of the difficulty you experienced. This information allows us to investigate and address the issue more effectively.

Ongoing review

Accessibility is an ongoing effort, and we will continue to monitor, test, and improve our website as part of our regular operations. We appreciate the patience and feedback of our customers as we work to make our store usable and welcoming for everyone.